We just love great desserts!
Rassam’s is a new concept for fantastic desserts and luxurious puddings. Since launching the dessert bar in 2012, Rassam’s has become very famous in Sheffield. It’s a place where every teenager wants to be seen and where you can’t get your children to leave because everyone loves the food and experience!
It’s what’s on the inside that counts
From a young age Rassam Ali became a business man. Since the age of 14 he started helping his father in the family business and once finishing college this young energised individual purchased the business from his father after saving every penny he ever earned. Having his own corner shop he sold variety of products ranging from your average bread and milk to savoury products, however one day he decided to use a blender, some ice cream and other ingredients to produce a milkshake which led to greater things. For one whole month he trialled this idea which profited him a nice little earning. This was the beginning of a great adventure that he was about to embark upon.
He bought himself a business with tools and machinery to begin his journey in the dessert industry. This was the beginning of the creation of his empire. In June 2012, with the help of his friends (Irfan Mohammed and Alawi Alyazidi), he opened his very first dessert bar which attracted a large variety of customers eager to try these new creations that Rassam was offering. Many changes were done in the time he was open, all the way to this present day ranging from different designs to different creations. He was seen to be somewhat of a perfectionist and it wouldn’t stop there.
Profiting from his success, he went onto further things, opening new businesses in different fields. His greatest achievement came from opening his second branch on London Road in January 2015. This was a whole new chapter in his career. A move to a new location which was more upmarket meant a different variety of clientele. Indoor seating and indoor eating meant greater changes and improvements. Perfection was now a key aspect of trade which meant improvements of recipes and designs were essential which attracted even more customers.
Due to high demand a bigger location was needed. The attraction of customers was unreal. This lead to the young entrepreneur opting for an even bigger location. A plan for an improved Rassams Creamery. His dream of opening the UKs largest dessert bar was now a reality. With the drive and passion Rassam has, this is now going to be his biggest achievement to date and it still doesn’t stop there. With the help and support from his friends and family he will continue to strive forward in the dessert industry and create an empire of his own with various dessert bars all over the country. So it’s safe to say Rassams Creamery will be coming to a city near you and the future does look bright for this young entrepreneur who once started off as a local grocer to now being known as a successful businessman with established businesses and many more to come.